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The web site convictedclothing.com has the following on the web site, "If you like Orange County Choppers, West Coast Choppers, Choppers Inc." I noticed that the website also said " or if your just into really Cool art , we are confident that we have something in our on-line store for you." They also said " Whether its Motocross, Street Cruisers, or Lowriders , there is no denying that this art is unlike anything that the standard apparel manufacturers are currently marketing. Convicted Clothing is a company with a cause! Please Join us in our mission to pay it forward!." The meta header had beenies as the first optimized keyword. This keyword is followed by cool hoodies, zippo lighter, and custom motorcycle jackets which isn't as urgent as beenies. The other words convictedclothing.com used was custom tshirts. trucker hats is included but will not be viewed by search crawlers.